Corporate principles:
R&D principle:Analysis before planning, emphasize market-oriented strategies, projects guided by leading principles, protect investment with clear planning and close monitoring by set procedures
Quality principle: Comprehensive, fully utilizing the talentand procedures without exception and compromise
Safety principle: Safety is everybody’s responsibility
Sales and marketing principle: Capture the trend, build the brand, and nurture the channels and work together to win
Brand management principle:Accurate positioning, quality assurance and effective promotion
Service principle:
Service model: Every staff is a service provider; every department is a service unit. Forge the service chain with upstream and downstream services
Five service standards: Sincere, attentive, careful, patient and pleasant
Environment protection principle:Promote harmony between the company processes and nature